James
About Candidate
A major issue discovered during the audit was inconsistent product listings. Descriptions lacked SEO alignment, images weren’t compliant with Amazon’s best practices, and bullet points failed to communicate value.
Using their amazon product listing services, SpectrumBPO rewrote and optimized every product listing. They infused data-backed keywords, created compelling feature-benefit copy, and added backend search terms to improve discoverability.
Within a month, the client’s organic rankings improved significantly, and their conversion rate jumped from 8% to 14.5%.
